According to Statcounter, Google’s Search Engine Market share in 2019 is 92% Worldwide ? . Google is the main search engine in the world and is becoming more powerful every day.
Google processes 5+ billion searches per day, 150+ billion searches per month.
Google received about $136+ billion from Google Ads in 2018.
About 50% of all Google searches end in ad click and nearly 60% of people don’t know the difference between paid ads and organic results.
PPC Statistics | Google Ads Benchmarks Per Industry [2019]
Based on WordStream Analysis:
- Average Click Through Rate (CTR) across all industries is 3.2%
- Average Cost Per Click (CPC) across all industries is $2.7
- Average Conversion Rate (CR) across all industries is 3.7%
- Average Cost Per Action (CPA) across all industries is $49